I’m a digital marketing specialist and web content writer with 10+ years of experience crafting content for an eclectic array of audiences and getting brands the attention they deserve.
Rising through the ranks from a document specialist to the director of operations, I played a key role in helping to transform a small, family-owned company into a major player in the clinical research industry.1998 - 2005
After taking some time off to stay home with my daughter, I turned a hobby into a business by creating a custom stationery company, and thanks to some creative marketing, turned a profit my first year.2007 - 2009
With Yodle, I applied my recently acquired content marketing skills to produce hundreds of search-engine-optimized articles and blog posts for clients ranging from hairstylists to green energy experts.2009 - 2012
As the one-woman marketing department for a custom software shop, I implemented an inbound marketing program, earned some coveted first-page rankings and increased sales leads by 350%.2012 - 2015
With Rallyteam, I wore hats ranging from marketing director to client advocate. Through meticulous communication and attention to detail, I won prized logos and client loyalty.2015 – 2018
I work hand in hand with my clients to craft strategies and content that drive clicks and conversions. I eat, drink and breathe data.
I stop at nothing to get results.2008 - present
I studied Theatre & Drama at IU, with a heavy concentration in nonfiction writing.1996
The modern digital marketer needs a working knowledge of HTML/CSS. I have one.2015